Dorna’s New Chief Commercial Officer is Ex NBA Exec Dan Rossomondo

This just in from Dorna:

After a global search for a new Chief Commercial Officer, Dorna Sports is delighted to welcome Dan Rossomondo to the role. Dan joins the company from the National Basketball Association (NBA) and is ready to put his commitment, drive and experience into one of the world’s biggest sports entertainment properties: MotoGP™. Dan will lead the media rights, global commercial partnerships and digital business teams, using his expertise to fuel the continued international growth of MotoGP™’s profile, audience and revenue.

Dan arrives at Dorna from his role as Senior Vice President of Global Partnerships and Media at the NBA. After gaining his bachelor’s degree from Georgetown and then an MBA from New York University, his career began in advertising sales at Madison Square Garden and has since taken him to IMG, Time Warner Global Media, the NBA and now, Dorna Sports.

At the NBA, Dan worked across a range of different business lines, both domestically and internationally, and was responsible for substantial growth across sponsorship, media, global attractions, licensing, and retail. He and his team negotiated agreements across an array of NBA properties and oversaw sales relationships with Walt Disney and Warner Media Discovery, as well as rights holders across the world. His experience in driving the growth of the NBA as a sports, entertainment and lifestyle property sees him join Dorna Sports with a proven track record of passion and results, ready to focus on taking MotoGP™ to even greater heights.

Daniel Rossomondo, CCO of Dorna Sports: “MotoGP is truly a global sport that combines technological innovation with the riders’ ability, athleticism and skill. They are the heroes of the show and the sport is spectacular to watch. Right now, MotoGP is perfectly positioned to cultivate its current fan base at the same time as attracting new audiences, with incredible scope to push boundaries and take on fresh opportunities.  It’s high paced, and the passion from riders, the people in the paddock and the sport’s millions of fans is something special.  When I met Carmelo, Enrique and Carlos, our views on the sport and the business quickly aligned. I’m really excited to jump into the role.”

Carmelo Ezpeleta, CEO of Dorna Sports: “We couldn’t be happier to welcome Dan. He is part of a real new era, not only on track as we enjoy the biggest season ever for MotoGP, but also behind the scenes and within Dorna. MotoGP is a global property, with millions of fans around the world, and welcoming Dan to the company makes us more global too. He brings a new perspective, a new outlook, and helps us to ensure we have an experienced, varied team charged with making this sport the biggest and best it possibly can be. We want to continue the incredible trajectory we’ve already begun, and Dan will be an incredible ally.

“Dan’s vision for the commercial future of MotoGP fits perfectly with our views: fresh ideas, increased reach, and commitment to take the sport to new heights. At the helm, I’m confident he will provide existing partners with the best possible results and relationships, and at the same time will work to search out new, like-minded media, marketing and licensing partners. We know Dan can bring a lot to Dorna and our biggest property, MotoGP, and on a personal level we’re also very much looking forward to working with him. We’re very excited to begin this new chapter.”

Dan will be welcomed to the role in a press conference at the Red Bull Grand Prix of the Americas on Friday the 14th of April at 12:00 LT, where he will be available to meet the media and take questions.

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